How It All Began
We’re Pasquale and Nicola, the heart and soul behind this venture, and we’re excited to share how it all began.
strong roots
Pasquale’s story starts in Brazil, where he grew up with deep Italian roots. His grandmother taught him about natural ingredients and traditional values. Surfing became his passion, not just as a sport but as a spiritual connection to nature. In 2016, Pasquale moved to the U.S. and noticed a lack of products that matched his love for natural products. This realization sparked a new journey.
passion & purpose
Born and bred on Long Island, NY, Nicola loved visiting local farms and developed a deep appreciation for locally grown and handcrafted products. Her passion for yoga blossomed into a teaching career, enriching others’ lives through mindfulness and wellness.
the birth of earth wave
Despite growing up on different continents, Pasquale and Nicola discovered a shared vision and a set of values that resonated with each other. Fueled by their passion and a vision to make a positive impact, Earth Wave was born.
Earth Wave is not just a brand; it's a commitment to bring back the simplicity and efficiency of clean ingredients into our self-care routines.
High-quality products
We prioritize the use of high-quality ingredients and meticulous production processes to ensure the efficacy and safety of our products.
we support american farms
We obsess over the details and strive to deliver the best products at the best prices, every time.
Holistic Wellness
We advocate for a holistic approach to wellness, emphasizing the connection between natural self-care rituals, and overall well-being.