How It All Began
We’re Pasquale and Nicola, the heart and soul behind this venture, and we’re excited to share how it all began.
Strong Roots
Pasquale’s story starts in Brazil, where he grew up with deep Italian roots. His grandmother taught him the magic of natural ingredients and traditional values. Surfing became his passion, not just as a sport but as a spiritual connection to nature. In 2016, Pasquale moved to the U.S. and noticed a lack of products that matched his love for 100% natural ingredients. This realization sparked a new journey.
Passion & Purpose
Born and bred on Long Island, NY, Nicola loved visiting local farms and developed a deep appreciation for locally grown and handcrafted products. Her passion for yoga blossomed into a teaching career, enriching others’ lives through mindfulness and wellness.
The Birth of Earth Wave
Despite growing up on different continents, Pasquale and Nicola discovered a shared vision and a set of values that resonated with each other. Fueled by their passion and a vision to make a positive impact, Earth Wave was born.
Earth Wave is not just a brand; it's a commitment to bring back the simplicity and efficiency of clean ingredients into our self-care routines. Our products are the result of craftsmanship and dedication, focusing on delivering the best experience.
Brand Values
We're not just here to sell products; We're here to build a community of liked minded individuals.
Quality Assurance
We prioritize the use of high-quality ingredients and meticulous production processes to ensure the efficacy and safety of our products.
Sustainability
We are committed to sustainable and ethical practices, from responsibly sourced ingredients to biodegradable packaging, minimizing the usage of plastic.
Holistic Wellness
We advocate for a holistic approach to wellness, emphasizing the connection between natural self-care rituals, and overall well-being.
Our Mission
Our mission is to empower individuals to embrace the simplicity and effectiveness of clean ingredients in their self-care routines.